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Whitsons Community Blog Forum!

Welcome to Whitsons’ community blog forum! We believe it is important to get involved with our team members, clients, and customers, as well as create a space for information exchange, interesting perspectives, and interactive communications.

Here, you will find professionals from all around the company sharing their experiences and knowledge on a range of topics, from industry-specific trends and recipes to health and nutrition and team motivation.
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Season of Change

Posted by itsupportgroup
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on Monday, 12 January 2015 in Culinary Trends


frozenstrawberryAs we sit here enduring the doldrums of winter’s more dreary days, thoughts drift to warmer seasons. Which prompts an out-of-the-box idea: when thinking of what to put on the menu, instead of struggling to seek what is most “in season,” why not try doing the opposite and see what is most “out of season”!?

By this, I do not mean strawberries or tomatoes from California that are still available in December. What I am referring to are items that have been either frozen or even dehydrated to preserve them for use in seasons long past their intended ones. Why not prepare a demo or menu promotion in which you can feature, of all things (gasp!), frozen blueberries! Why frozen you ask? Well, because fresh blueberries currently cost much more right now as opposed to frozen blueberries—yet they are just perfect for a blueberry smoothie, fresh baked muffin or even pancakes. Plus, throughout the freezing process, original nutrients are retained, so frozen produce is chock full of health!

So, what other treated/preserved produce can we avail ourselves of in the off season? How about dried fruit? While dried fruit is not the traditional alternative to fresh produce, it can offer you opportunities to use items that you may not find available at this time of year, such as cherries, apples, pears, apricots, etc. You don’t even have to use 100% dried or frozen fruit to reap the benefits of off season produce, either! Your recipe can feature a combination of say, fresh pears and dried cherries, to create something to the diner’s delight.

Now armed with this delicious new option, what fabulous summer creation can you conjure up to liven up the winter?



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